Melcor Developments



Challenge

Reinvigorating an online presence

When Melcor Developments realized they needed a contemporary and responsive website, they came to us to modernize the design, improve its usability and develop a mobile-friendly experience.



Solution

A strong and consistent brand

Melcor wanted users to leave with a clear understanding of their brand and what they have to offer. We developed a content strategy and featured stunning photography throughout the website for a consistent voice and aesthetic.


Impeccably organized

We strategized a new sitemap for the website, so users could view a community map, home specifications, available slots and public lot sales.


Mobile-friendly and fast

With impressive load speeds, the design displays beautifully on phones and tablets. We also integrated software into the website to quickly pull information to their builder portal.


  • 160,000+
    annual sessions
  • 56.61%
    bounce rate
  • 86.6%
    new visitors


Results

An attractive and functional experience

Now, the Melcor website reflects their entrepreneurial and creative brand while delivering a seamless user experience.

The team can update the online interface with property listings, and even reserve and manage lots.

Over the past 5+ years, we’ve continued to work with Melcor to maintain their website. Recently, we developed a mobile design for their builder login portal.

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