MCSnet Thrives as Rural Alberta’s Internet Leader with PPC
- Google Ads drive 20-30% of new sign-ups
- MCSnet ranks #2 for “rural alberta internet” on Google
- Targeted Meta Ads reach 70,000 rural Albertans each month
Award-Winning Online Advertising in Edmonton: Grow Your Local Business
Struggling to cut through the online noise and reach your target audience in Edmonton? We're your go-to digital marketing agency, with over 30 years of experience helping 100+ local businesses thrive online. We specialize in Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads and other PPC tailored to drive real results for Edmonton businesses.
Watch Your Business Soar with Top Draw:
Edmonton SEO & Digital Marketing
Here’s what sets Top Draw apart as your Edmonton partner for online advertising success:
- Local Expertise: With over 30 years of experience, we understand the Edmonton market and the nuances of reaching local customers.
- Proven Results: We have a track record of success in helping businesses like TELSCO Security, Entrust Disability Services, and MCSnet achieve impressive results through targeted online advertising campaigns.
- Customizable Strategies: We don’t believe in a one-size-fits-all approach. Our team tailors online advertising campaigns to your specific business goals, target audience, and budget.
- Transparent Reporting: You’ll always be kept in the loop with clear, easy-to-understand reports that showcase the impact of your campaigns and the ROI you’re achieving.
- Ongoing Support: We’re here for you every step of the way. From initial campaign setup to ongoing optimization and strategic guidance, our dedicated team provides the support you need to succeed online.
Our Online Advertising Clients
Book a Free Strategy Call with Top Draw Today!
Let’s discuss your goals and create a customized online advertising plan that drives real results.
Google Ads: Dominate Search Results in Edmonton
Think of Google Ads as a digital billboard, putting your business right in front of potential customers who are actively searching for products and services like yours. Our expert team will create targeted Google Ads campaigns, meticulously researching keywords, crafting compelling ad copy, and optimizing landing pages to convert clicks into customers.
Benefits of Google Ads for Edmonton Businesses
- Targeted Reach: Connect with potential customers actively searching for your products or services.
- Fast Results: Start seeing results quickly, driving traffic to your website and generating leads.
- Measurable Return on Investment (ROI): Track your ad spend and see exactly what’s working and what’s not.
As a certified Google Partner, Top Draw is qualified to manage your Google Ad campaigns effectively.
Bing Ads: Expanding Your Reach Beyond Google
Did you know Bing powers the search for Yahoo as well? That’s a massive audience you might be missing out on. Top Draw integrates Bing Ads seamlessly into your online display advertising strategy, ensuring you capture a wider audience across multiple search engines.
Why Include Bing Ads in Your Edmonton Online Marketing Mix?
- Reach a Broader Audience with Bing Ads: Capture potential customers who prefer Bing or Yahoo for their searches.
- Potentially Lower Cost-per-Click (CPC): Studies suggest Bing Ads can sometimes offer a lower cost-per-click than Google Ads.
- Target Niche Audiences: Bing Ads can be great for reaching specific demographics or niche markets.
LinkedIn Ads: Targeting Edmonton’s Professional Network
Looking to connect with B2B decision-makers in Edmonton? LinkedIn Ads are your secret weapon. Top Draw crafts laser-targeted LinkedIn ad campaigns that reach professionals based on industry, job title, and other specific criteria.
How Can Edmonton Businesses Benefit from LinkedIn Ads?
- Generate High-Quality Leads: Target decision-makers at companies you want to do business with.
- Promote Thought Leadership: Showcase your expertise and build brand awareness among professionals.
- Drive Website Traffic & Conversions: Attract qualified leads to your website and convert them into customers.
Facebook & Instagram Advertising: Engaging Social Media Audiences in Edmonton
Facebook and Instagram boast a massive user base in Edmonton, making them ideal platforms for reaching potential customers. Top Draw creates visually captivating social media ads that grab attention, spark engagement, and drive results.
Gray Haus’ Social Media Advertising Success with Instagram Ads
A Canadian handbag company, Gray Haus, partnered us to create a targeted Mother’s Day campaign. The campaign used Instagram ads to reach their target audience. It resulted in a massive sales increase (710%) and a significant return on investment for the ad spend. This highlights the power of data-driven marketing strategies in reaching the right customers and achieving business goals.
Client Spotlight: How We Fueled Their Online Growth
Wondering what online advertising can do for your business? Look no further! We’ve partnered with a variety of companies to craft winning campaigns that deliver real results.
“I appreciate Top Draw’s outside-of-the-box strategy for tackling our marketing needs, especially in light of emerging competitors. It feels like the entire team is on the same page and working towards common goals and established KPIs.”
—Rhonda Lafrance, Chief Marketing Officer, MCSnet
Top Draw Supercharges TELSCO’s Digital Presence with SEO and PPC
- A strategic SEO and PPC campaign boosts leads by 87%
- Google Ads now drive 30-45% of all new leads for TELSCO
- New non-branded keywords expand TELSCO’s market reach
StrapsAway Buckles Up Sales with Top Draw’s Video Ads
- Optimized video ads increase revenue by 84%
- Edited videos enhance product clarity and improve sales
- Strong targeting connects StrapsAway with their ideal audience
Start Your Online Advertising Growth Journey
Book your free consultation with Top Draw today!
Optimizing Your Success:
Data-Driven Campaign Management
At Top Draw, we go beyond simply launching your online advertising campaigns. We’re obsessed with providing data-driven marketing that continuously optimizes performance and maximizes your return on investment (ROI). Here’s how we achieve that:
Performance Analytics & Real-Time Monitoring
We leverage advanced analytics tools to track key performance indicators (KPIs) across all your campaigns in real-time. This allows us to identify areas of strength and weakness, and make adjustments on the fly.
A/B Testing & Conversion Rate Optimization (CRO)
We employ A/B testing to compare different ad variations and landing pages. This data-driven approach helps us identify the most effective elements that optimize conversion rates and drive more leads and sales.
Cross-Channel Attribution & Campaign Benchmarking
We understand that your online presence extends beyond paid advertising. We use sophisticated tools to track how your online paid advertising efforts work alongside your SEO and social media strategy, allowing for cross-channel attribution and a holistic view of your marketing performance. We also benchmark your campaigns against industry standards to ensure they’re performing at their peak.
Predictive Analytics & Future-Proofing
Our team utilizes cutting-edge predictive analytics to anticipate future trends and audience behaviour. This allows us to proactively adjust your campaigns and optimize them for long-term success.
By constantly monitoring, analyzing, and refining your online advertising strategy, we deliver the best possible results for your Edmonton business.
Targeted Online Advertising Packages to Drive Results
At Top Draw, we don’t believe in a one-size-fits-all approach to online advertising. We create customized campaigns that target the right audience, on the right platforms, to achieve your specific business goals. Here are our online advertising packages to get you started:
| Feature | Launch Package Starting at $3,500/month* | Growth Package Starting at $7,500/month* | Enterprise Package Starting at $10,000/month* |
|---|---|---|---|
| Ad Strategy & Management | Yes | Yes | Yes |
| Comprehensive Digital Marketing Strategy | No | Yes | Yes |
| Campaign Refresh (Quarterly) | No | Yes | Yes |
| Fundamental SEO | No | Yes | Yes |
| Advanced SEO | No | No | Yes |
| Fundamental Content Production | No | Yes | Yes |
| Comprehensive Content Production | No | No | Yes |
| Monthly Reporting | Yes | Yes | Yes |
| Monthly Meetings | No | Yes | Yes |
| Dedicated Account Manager | Yes | Yes | Yes |
| Influencer Marketing & Industry Partnerships | No | No | Yes |
| Kickstart your growth: Claim your 10% bonus on month 3! | Level up your online advertising: Get 15% off in your third month! | Own the digital landscape: Unlock 20% off in your third month! |
Launch Package Starting at $3,500/month*
Growth Package Starting at $7,500/month*
Enterprise Package Starting at $10,000/month*
*Please Note: These packages do not include the cost of your online advertising budget. We will work with you to determine the optimal budget allocation based on your campaign goals.
Ready to unlock the power of online advertising?
Contact Top Draw today for a free consultation. We’ll discuss your goals, target audience, and budget to develop a customized advertising plan that delivers real results.
Online Advertising FAQs
Online advertising can be cost-effective, but the cost depends on several factors like the platform you choose (search engines, social media, etc.), your target audience size, and the campaign duration. However, compared to traditional marketing, online advertising offers greater control over your budget and allows you to track results in real time. This makes it easier to optimize your spending for better returns.
Most online advertising platforms offer sophisticated targeting options. You can target users based on demographics (age, location, income), interests, online behaviour (websites visited), and even purchase history. This allows you to reach potential customers who are more likely to be interested in your product or service, maximizing your campaign’s effectiveness.
Different advertising platforms offer various metrics to track your campaign’s performance. Common metrics include impressions (number of times your ad is seen), clicks (number of times users click on your ad), conversions (desired actions like website visits or purchases), and return on investment (ROI – how much revenue you generate from the ad spend). Analyzing these metrics helps you understand what’s working and what needs adjustment to optimize your campaign for better results.