Great web design makes an immediate first impression, but it’s your content that grabs attention. And you literally have seconds to make an impact, or they will head right back to their search results. So how do you convince prospects that your site is worthy of their valuable time? You make a connection – quickly.
“Oh, and we need a blog”. That has become a standard request as we review requirements for new websites. And it’s often in that very context – one of the last components to be identified. While many forward-thinking companies suggest that they “need a blog”, few have actually formalized a plan, selected a designated writer(s) […]
Just how important is Content on your website? Think about it… The web is Content! It’s the paragraphs, the headlines, the slogans and imagery that collectively tell your story.