Edmonton | Events | News

Interested in Learning About User Experience?

By Carissa Ng

Not sure about the whole user experience thing? Don’t worry, it’s not just for “technical” people. On September 26 – October 7, 2016, Top Draw welcomes the very notable User Experience agency, Akendi, from Toronto! We are opening up our office to those interested in earning an accredited User Experience Specialist Certificate or taking individual […]

SEO & Online Marketing

Why you need both SEO and PPC

By Laura Tailleur

Search engine optimization and pay per click (aka paid advertising) are two peas in a pod – ride or die homies. Each of these marketing channels have characteristics that make them different, but they also complement each other and build each other up which is why you should always include both in your online marketing strategy.