Optimized Website Generates 15% New Business Each Year

With 19 locations across the country, Sentinel Storage is the largest Canadian-owned mini storage facility in Canada. As one of our CRO/SEO clients, we meet monthly with Sentinel and continually make recommendations and improvements to their site.

Applied Our Expertise in:
CRO, SEO, Website Redesign

CRO

  • A/B testing  - Sentinel experienced a 15% lift in sales from a test of incorporating more social proof on their site

SEO

  • Website features a dynamic balance between effective SEO and good usability

Website Design

  • Customized e-commerce platform gives Sentinel a competitive edge as customers are able to book storage and pay online, offering convenience for customers and time and cost savings for Sentinel
  • Consistent corporate branding elements  and advanced functionality of site solidify Sentinel’s reputation as a leading in the industry
  • Large call to action boxes provide users with instant access to the tasks they most often want to perform
  • Website is available in both French and English to cater to customers all across Canada


15%
New Business Each Year

“For nearly 10 years, Top Draw has been developing and supporting an online tool that is helping to grow our business. Their ongoing CRO and SEO work continually improves our website and allows us to confidently and successfully break into new markets.”

  Karen Bodoano, General Manager, Sentinel Self Storage